1. Announcement & Campaign Launch Aurelia, the popular Indian women’s ethnic wear brand under the TCNS Division of Aditya Birla Fashion and Retail Ltd., has […]
Category: Marketing
Reliance Industries AGM 2025: Jio to File for IPO, Target Listing by H1 2026 — What It Means and What to Watch
Reliance Industries Limited (RIL) used its 48th Annual General Meeting to deliver the update investors have been waiting on for years: Jio is moving ahead […]
Astrotalk Appoints Deepak Khetan as Its First Chief Financial Officer
Astrotalk, one of India’s fastest-growing astrology and spiritual wellness platforms, has announced the appointment of Deepak Khetan as its first Chief Financial Officer (CFO). This […]
The Inspiring Journey of Chardikla Time TV: From Print Legacy to Television Excellence
From Print to Television: The Chardikala Media Legacy The Inspiring Story of Chardikla Time TV: Punjab’s Voice in Media Introduction In today’s digital-first world, regional […]
Companies That Made India Proud – From Local Dreams to Global Icons
1. Tata Group – The Pioneer of Indian Industry 2. Infosys – The IT Game Changer 3. Amul – The Taste of India 4. Reliance […]
The Sweet Journey of Naturals Ice Cream – From One Scoop to a Nation’s Heart
If you grew up in India, there’s a good chance that the mention of Naturals Ice Cream brings back memories of summer evenings, dripping cones, […]
Key Headlines in the Tricity Real Estate Sector
Summary of Today’s Real Estate Landscape Category Highlights Infrastructure Monsoon-induced disruptions—bridge collapse and lake overflow risk. Regulatory Action Enforcement action by RERA on unregistered projects; […]
🥤 Lahori Zeera: From Local Punjabi Drink to ₹300 Crore Brand – The Rise of India’s Desi Beverage Giant
In 2017, three cousins from Punjab set out to disrupt India’s beverage market. Their weapon? Zeera (cumin) – a traditional Indian flavor, often found at […]
🎯 Strategic Shift: From “Make in India” to “Design in India”
In April 2025, Renault India launched its largest design centre outside France in Chennai—marking the formal start of its “renault. rethink” transformation, aligned with the parent […]
🚫 Why Some Say “Brand Marketing Is Dead”
This claim comes from the rise of performance marketing, where measurable ROI, clicks, conversions, and data rule. Businesses want quick results and tangible metrics, making […]